3 Things to Do Before Planning Next Yearās Fundraising Read time: 3-4 Minutes Itās that time of year again, your inbox is filling with GivingTuesday buzz, holiday campaigns, and planning meetings for next year. Before things get too hectic, take a breath. ā This is the moment to pause and reflect on what worked (and what didnāt) in your fundraising this year so that you can start 2026 with clarity, focus, and confidence. In this weekās Changemaker Mondays āļø ā š, weāre talking about three...
14 days agoĀ ā¢Ā 6 min read
A Few Tips to Stand Out For GivingTuesday Read time: 3-4 Minutes GivingTuesday is just around the corner, December 2, to be exact, and itās one of the biggest opportunities of the year to rally support for your organizationās cause. But with thousands of nonprofits competing for attention on the same day, how do you make your message stand out? This weekās Changemaker Mondays āļø ā š, Iām sharing a few simple, practical tips to help your organization shine on GivingTuesday, even if youāre...
21 days agoĀ ā¢Ā 6 min read
3 Spooky Truths Nobody Tells You About Starting a Nonprofit Read time: 3-4 Minutes Cue the spooky music⦠because starting a nonprofit can be full of surprises, and a few nightmares if youāre not prepared. š Iāve learned (sometimes the hard way!) that behind every inspiring mission are a few chilling truths most new founders donāt see coming. But donāt worry ā these lessons arenāt meant to scare you off. Theyāre here to help you prepare, plan, and build something that actually lasts. Having a...
28 days agoĀ ā¢Ā 6 min read
Start Engaging Future Supporters with an Email Welcome Series Read time: 4-5 Minutes How are you welcoming people when they join your nonprofitās email list? š You never get a second chance to make a first impression, and the same goes for your nonprofitās emails. When someone joins your email list, those first few messages shape how connected they feel to your nonprofitās mission. Thatās where a welcome series comes in. Itās your chance to greet new supporters with warmth, clarity, and...
about 1 month agoĀ ā¢Ā 6 min read
Use these 3 Content Creator Tactics to grow your Nonprofit faster Read time: 3-4 Minutes Your nonprofitās story deserves to be seen and heard, but with so much noise online, how do you make sure your content stands out? When I first started sharing my content on YouTube, I thought that to grow, Iād need to try to post as often as possible. What I learned instead is that understanding how your target audience thinks and what they are looking for matters even more than how much you create.And...
about 1 month agoĀ ā¢Ā 5 min read
3 Hats Every Nonprofit Leader Wears Read time: 4-5 Minutes When I started a nonprofit, I quickly learned that running an organization meant wearing a lot of hats. One day, I was out in the community sharing our mission. Next, I was knee-deep in spreadsheets trying to make sure the budget balanced. On top of that, I was figuring out how to post on social media so people could know we existed. I even made our first website (it was terrible). Sound familiar? Youāre not alone. The truth is,...
about 2 months agoĀ ā¢Ā 5 min read
What to Say in YourFundraising Email Series Read time: 4-5 Minutes Years ago I sat down to write my first fundraising email and I was stumped. What do I say?Should I tell a story? Add a stat? Include the donate link three times?I overthought every sentence, and when I finally hit send? Crickets. Looking back, I realize now that my biggest mistake was thinking about fundraising campaigns as a one-time burst, rather than a mental journey you take potential supporters on. As I mentioned in last...
about 2 months agoĀ ā¢Ā 6 min read
Asking for donations is <10% of successful fundraising. (Here's the other 90%) Read time: 3-4 Minutes When I first started fundraising, I thought the most important thing I had to learn was how to ask. What to say. When to say it. And how much to ask for? Yet, the more campaigns I ran and the more donors I talked to, the more I realized something surprising: The ask is actually just a tiny fraction of fundraising success.(Which is honestly great, since most people (myself included) feel like...
2 months agoĀ ā¢Ā 5 min read
Is your Nonprofit fundable? 3 things donors want to know first Read time: 3-4 Minutes Many donors are researching your organization before they give. So what separates the campaigns that actually get funded from the ones that donāt? Iāve seen patterns emerge over hundreds of fundraising campaigns. The most successful campaigns arenāt always the ones with the flashiest videos or even the most emotional stories (though those help!). Theyāre the ones who communicate clearly. In this weekās...
2 months agoĀ ā¢Ā 4 min read